This article was originally published by In Business Las Vegas, the leading business newspaper in Las Vegas.

April 16, 2008--“Sex is like money, golf and beer - even when it's bad, it's good,” Jimmy Williams.

Anytime the word billion is thrown around, you obviously know you’re talking about something substantial. It’s a strong word, and when it comes to money, a billion is where the big dogs walk. And now, after the release of study funded by the World Golf Foundation’s Golf 20/20 initiative and implemented by the Stanford Research Institute, golf as an entity is a really big dog. The study reveals that as an entire business, the direct and indirect impact of golf on the US economy was $195 billion in 2005.

“I don't care how good you play, you can find somebody who can beat you, and I don't care how bad you play, you can find somebody you can beat,” Harvey Penick